This guide volition swoop deep into what SoundScan is and how it fuels the music industry.
Past the fourth dimension you're done, you lot'll be intimately familiar with everything y'all demand to know well-nigh SoundScan. Allow's get started.
Nielsen is a global marketing research house founded in 1923 and 1 of the virtually respected sources of data. Its information analytics and measurements are trusted across industries and geographic borders, and its revenues make this century-quondam visitor a component of the S&P 500.
If you've ever heard the term "market share," it was coined by the visitor's founder Arthur C. Nielsen. That's how foundational this company truly is. It regularly tracks ratings and sales for Tv set, internet, mobile devices, radio, and more than.
These datasets are routinely cited by the earth's leading media outlets and analysts, and SoundScan is its specific platform for tracking music sales.
SoundScan was created in May 1991 by Mike Shalett and Mike Fine and was released for albums every Sunday and singles every Mon. It has since grown into the largest music sales source, fueling the Billboard charts and more, although it's not used to outcome RIAA sales certification plaques. Modern SoundScan numbers are released to subscribers every Wednesday and are crucial to providing an creative person'due south chart clout and revenue.
Access to the raw information is a subscription-based service whose clients include everyone from indie and major labels to distribution companies, artists, managers, booking agents, promoters, venue owners, streaming services, ecommerce, and more.
The only requirement is the product requires a UPC or ISRC to track sales, and registration is a simple online procedure you can access here . If yous don't annals your music releases with SoundScan, your sales figures don't count. Basically, you lot don't exist in this industry.
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